Hello!
A business graduate highly interested in supply chain management, management consulting and everything tech. Currently I'm job searching and working on a AI web app to learn more about artifical intelligence and frontend development.
Experience
Early 2023
Early 2023
Worked for Mercedes-Benz Management Consulting as a student consultant and project lead for a human resource related project.
Developed "Tofumisu", a tofu based, 100% vegan, tiramisu along with a group of talented individuals from multiple majors at Cornell Unviersity. This product was then presented to a panel consisting of Kelloggs executives. I was primarily responsible for supply chain strategy and supply chain logistics, including the development of a cold chain.
Late 2023
Late 2023
Graduated with a Lifetime Achievement Award from Korea University. By helping develop current relationships as well as foster new ones, I was able contribute to the development and growth of Korea University Business School and increase the reach of the CEMS MiM Program at Korea University.
Started my internship at EF Education First Korea where I managed to double lead generation in my first month. I also held my first event with EF customers and alumni, and initiated discussions regarding a partnership between EF Korea and CEMS with Korea University.
Early 2024
Early 2024
Was promoted to Marketing Coordinator of EF Education First Korea where I was primarily responsible for customer relationship management, and working with our partners. During this time I developed our new CRM (Ambassador) Strategy which immediately helped increase customer engagement by roughly 20% and increased opportunities generated from referrals by over 300%.
Projects
Marketing, Strategy & Frontend Development
Rewind
A fun passion project I did with friends. I was responsible for music production, distribution and sourcing of a singer and album art.
Oogiri Market
Developed a business case for a Subway style Onigiri (Japanese Rice Balls) resturant catering to students and office workers.
Tofumisu
Developed a new tofu based tiramisu together with a food scientist from Cornell and was responsible for supply chain strategy.
TWRDS
Devloped a custom website using Squarespace and acted temporary consultant to help with the branding and marketing.
Nawoo
A project I did to practice web development using THREE.js and GSAP with React along with some more advanced video controls.
eckspand
A web app developed using Next.js with the goal of creating a modern minimalistic looking site for a marketing agency.
Recruiter Training
Internal campaigns focused on motivating new recruiters to be on the look out for, and hire, talent that matches well with EF.
Customer Survey 2023
Conducted a Customer Survey with 840 participants to better understand the South Korean market and the needs of our customers.
Ambassador Strategy
Developed a CRM strategy based on sales and survey data as well as feedback from EF students and alumnis.
Skills & Interests
Marketing
Webdesign
GSAP | Next.js | Tailwind | THREE
Supply Chain
Strategy Dev.